And it will once again be among the trend-setters in the toy world for the year. The 2020 New York Toy Fair is from February 22 to 25th, so it’s this week!
There are already some top trends shaping up to check out. Most of them are for the business-side of the toy industry. Still, they will reflect on the actual toys, too.
One of these trends will be technology and electronics. This has been a hot topic for quite a while and it will continue to be like that. Companies will continue to explore and discover new ways to incorporate technology in toys. From virtual and augmented reality, to enhanced robotics, voice-activated and voice-controlled toys and much more.
Another topic will be new toy designs as a whole. Traditional toys are great, but with so many tech around us, toys also have to evolve. So, we can expect some new interesting ideas and concepts.
As mentioned before, sustainability will also be a key trend. Making toys and packaging from sustainable materials or eco-friendly materials will be vital for the environment and the industry in general. Toy makers are already working hard on this and the challenges are going to be big.
Among other trends we can also expect to see the exploring of the effects of the Internet and social media on toys and their popularity. Also, changes in the ways that people look for, choose and buy toys. So, the 2020 New York Toy Fair is definitely going to be an interesting event. If you’re in the area and have some free time, be sure to go and check it out. There are also going to be some interesting Toy Fair exclusive limited edition toys.