This innovation represents one of the most significant advancements in LEGO’s history, since the introduction of the LEGO minifigure in 1978, by giving physical brick builds responsive behaviors, sound, and interaction without relying on screens. Whether you’re a parent, a … Continued
The global outbreak means a lot of families have to stay at home for quite some time. This also reflects on a rise in toy sales all over the world. New data from the NPD Group shows that overall the … Continued
A few weeks ago LEGO teased us with a new playset in collaboration with Nintendo. Now both companies showed off more from the LEGO Super Mario set. “Super Mario has continued to appear, always in a form adapted to the … Continued
LEGO continues to expand into special themes. The company added yet another playset recreating parts of a famous movie franchise – The Fast & Furious. Yes, you can now have a Fast & Furious playset from LEGO. The first one … Continued
LEGO is expanding into yet another form of collecting. Now the company is introducing model helmets. And a new design for its packaging. The LEGO Star Wars Buildable Model Helmets feature three models – a Stormtrooper, the Fighter Pilot and … Continued
LEGO and Nintendo introduced a new Super Mario playset. It’s a new, unique take on the classic LEGO style with added digital interactive features. The new set is a combination of LEGO bricks and a video game. You can build … Continued
Cue the Super Mario Bros theme. LEGO and Nintendo are partnering for a new toy line. It will see the creation of LEGO-fied Mario sets and figures. LEGO announced the partnership on Twitter. The company posted the image along with … Continued
LEGO is ready for a big year. The company announced ambitious plans during Toy Fair 2020 and beyond. Some playsets will get quite interactive. During 2020 the LEGO Hidden Side line will get some more love. Among it is a … Continued
LEGO is continuing to expand its plethora of multimedia content. Now the company is also adding its popular TV show LEGO Masters to its list of US projects. LEGO Masters has been around for a while in the UK and … Continued
LEGO is definitely banking more and more on its interactive toy line Hidden Side. And 2020 is going to be big for this augmented reality toy line. According to the latest LEGO news from ToyNews the company is planning to … Continued