Hasbro announced its first national toy recycling program. It’s called Hasbro Toy Recycling and it’s being done in collaboration with TerraCycle. The goal is simple – to help build a sustainable future. And it also has a way to “keep … Continued
Hasbro is celebrating the National Scrabble Day and the 70th Anniversary with some special additions. They include 300 new words to the special dictionary. And there’s also more activities planned. Hasbro is adding 300 new words to Sixth Edition of … Continued
The Star Wars portfolio of toys is about to get bigger. A lot bigger. Hasbro announced it’s going to make Jabba the Hutt’s sail barge from Return of the Jedi. And it’s going to be quite big and quite cool! … Continued
Sales of Star Wars The Last Jedi related toys weren’t up to par with the big expectations. Now Hasbro is trying to explain why this happened. Long story short, it was due do several reasons that added up. The Las … Continued
The popular line of UglyDolls now has a new master toy partner. It’s Hasbro which will make lots of new toys with the popular plush characters. UglyDolls are preparing for a new push of their popularity. Media company STX Entertainment … Continued
Recent news that Hasbro has tried to acquire it’s biggest competitor Mattel have some new developments. Mattel has managed to dodge the offer for now. Reuters reports that Mattel has issued a rebuttal from Margaret Georgiadis who is the CEO … Continued
For years Hasbro and Mattel are each other’s biggest competitor in the toy world. Now Hasbro wants to put an end by actually buying Mattel. The news has been making the rounds over the weekend. It started from big names … Continued
When Toys R Us filed for bankruptcy many people knew this will have a profound effect on the toy industry. That negative effect is already happening. Several of the major popular toys are having lower sales as a result of … Continued
My Little Pony: The Movie is gathering steam in the cinemas and Hasbro is ready with the themed toys. Some of them are making their way to the stores. The new toys kick off an entire toy line for My … Continued
A new set of reports and rumors claim that Toys R Us will indeed file for bankruptcy as soon as this week. This already has a bad effect on toy companies. According to Reuters, Mattel and Hasbro already suffer from … Continued