Build-A-Bear launches its own subscription box with goodies

Build-A-Bear has found yet another way to draw your attention. The company is launching its own subscription box which will come with lots of goodies. Subscription boxes are quite popular these days, despite the demise of Lootrcrate which basically launched … Continued

Build-A-Bear introduces a new Frozen 2 line of stuffed animals

The long-awaited Frozen 2 is almost around the corner. And Build-A-Bear is already ready with its special line of stuffed animals to mark the movie. The line features five new plushies. There are three bears in the likes of Elsa, … Continued

Here are the best toys for the 2019 holidays according to Parents Magazine

Parents Magazine joined the long list of entities which have their own top toys lists. It features several toys which it expects to be a big hit this year. As you can imagine, the variety of toys is quite big … Continued

PAW Patrol intros new plans for worldwide brand expansion

PAW Patrol enjoys plenty of interest and this inspires Spin Master to continue developing the property. Now it has new plans for worldwide expansion. The plan spans all product categories and will introduce new toy lines. Among them we will … Continued

Sesame Street Love to Hug Elmo makes the Amazon list of top toys for the holidays

Sesame Street’s Elmo is still very popular. So popular that he made the list of Amazon’s top toys for the upcoming holiday season. In particular, the Love To Hug Elmo by Playskool made the list. When kids squeeze Elmo’s belly, … Continued

French toymakers want to remove gender stereotyping in toys

Gender stereotyping in toys is a bit of a touchy subject. Times though are changing and French toymakers want to be at the forefront of those changes. Recently they have signed an agreement to remove gender stereotyping in their toys. … Continued

Hamleys reveals its Top 10 toys for Christmas 2019

Hamleys is the latest big store to reveal a Top 10 toys for Christmas 2019 list. This one features several interesting toys and some predictions. Most of the toys are relatively cheap or affordable at below $50. Some though are … Continued

Tru Kids Brands partners with Candytopia for a new Toys R Us Adventure experience

Tru Kids Brands is launching a new full-sensory brand and play experience. The Toys R Us Adventure is the result of a partnership with Candytopia. Both companies want to create an immersive experience for kids and families. The first such … Continued

The new Hatchimal is Llalacorn WOW coming at nearly 3 feet tall

The Hatchimals have a new addition to their series of crazy toys. This is the new Hatchimals WOW which features the Llalacorn as the first character. And it’s WOW, indeed. What’s crazy about the Llalacorn is just the sheer size … Continued