Steiff celebrates it 140th Anniversary of making stuffed animals

Steiff is one of the oldest toy companies out there. It’s also widely regarded as the originator of the teddy bear. Now it’s marking its 140th Anniversary. To mark the special occasion, Steiff will debut a new collection during the … Continued

Build-A-Bear introduces Valentine’s Day special stuffed animals

Giving stuffed animals as a Valentine’s Day gift is a classic choice. This year Build-A-Bear has a few special plushies to offer for your loved ones. Build-A-Bear introduces several interesting ideas. All of them are plushies, of course. Oe of … Continued

Maxx Group will make new plush toys for Hasbro

Maxx Group will make plush toys based on several of Hasbro’s popular brands. These toys will come under the YuMe Toys brand that Maxx Group has in the EMEA. YuMe Toys will introduce plush toys from several lines. Among them … Continued

Could the Coronavirus impact toys?

The outbreak of the Coronavirus is still gaining momentum and this causes concern among people all over the world. And impacts industries, as well. Naturally toys are among them. There are plenty of reasons to be worries about toys and … Continued

Spin Master adds global licenses for Hatchimals and other big properties

Spin Master has added international licensing agreements for several of its biggest properties. Among them are the interactive stuffies Hatchimals. Also on the list are Bakugan, Toca Life, Zo Zo Zombie, Etch A Sketch, and Tech Deck. Three international licensing … Continued

Gruffalo will get new stuffed animals and other toys

The popular animated franchise The Gruffalo will continue to get stuffed animal toys. It will also get some new toys in other areas, too. This is possible thanks to several new deals that Magic Light Pictures has setup. They are … Continued

Etsy shops race to offer Baby Yoda toys, Disney isn’t happy

Baby Yoda turned out to be an unexpectedly huge hit with Star Wars fans. So much, that they want Baby Yoda toys and merchandise right now. Sadly, in order to keep the surprise, Disney didn’t tell anyone about it beforehand. … Continued

Target misses out on toys sales for the 2019 holidays

Selling toys is not as easy as it once was. That’s a tough lesson that traditional retailers continue to learn after the demise of Toys R Us. Big retailers like Target, for example, wanted to capitalize on that. Target expanded … Continued