Well, it’s about time. Build-A-Bear finally introduced its Toy Story 4 stuffed animals. The line-up features several plushies and bears. Toy Story 4 debuts in the cinemas in one week. And Build-A-Bear has quite the choices for you to get … Continued
Last year Build-A-Bear had a PR disaster on its hands after the fumble with the Pay Your Age Day promotion. Now the company wants to try again. This time it has new rules. The idea of the promotion is simple … Continued
Last year Toys R Us was in the headlines all the time. For the wrong reasons. The retailer closed its stores in the US and UK after amassing big debt. That debt accumulated for years for many reasons. One of … Continued
There might be half a year until Christmas but companies and retailers are already preparing for it. Argos released its list for the top Christmas toys for 2019. Argos does that every year. The retailer reveals the top toys so … Continued
In the day of new techologies and interactive innovations, you might expect toys to be quite different than before. Yet, older toys seem better. It’s not that new toys are bad. It’s just that somehow older toys seem a bit … Continued
Hasbro introduces new The Lion King stuffed animals. The latest addition is in the Furreal range and includes an interactive and roaring Simba. The Furreal Disney’s The Lion King Mighty Roar Simba is quite cute. Simba is a small, cute … Continued
Mattel is changing a lot lately. The company got into movies, digital properties and games. Yet it says toys will always come first for it. Mattel’s head of digital Andrew Chan spoke to Toy News about the company’s new plans. … Continued
Playing with toys is not just for fun for kids. It helps them learn and develop new skills. Stuffed animals also have a big role in this and more. Plushies have a little big of extra benefits for kids who … Continued
We’ve said for years that everyone loves stuffed animals. Plushies are more than toys for many people. Now it sees this will translate in big profits. At least that’s the forecast of XploreMR for the period until 2026. It expects … Continued
Masha and the Bear is a popular animated series in Europe and now it’s expanding internationally to more countries. Including the US via Amazon. The animated series has a lot of branding, toys and merchandise on the European markets. There … Continued