Tru Kids Brands partners with Candytopia for a new Toys R Us Adventure experience

Tru Kids Brands is launching a new full-sensory brand and play experience. The Toys R Us Adventure is the result of a partnership with Candytopia. Both companies want to create an immersive experience for kids and families. The first such … Continued

The new Hatchimal is Llalacorn WOW coming at nearly 3 feet tall

The Hatchimals have a new addition to their series of crazy toys. This is the new Hatchimals WOW which features the Llalacorn as the first character. And it’s WOW, indeed. What’s crazy about the Llalacorn is just the sheer size … Continued

Demi Moore loves to collect toys and stuffed animals, sees them as art

As we’ve said many times before, many celebrities also love stuffed animals. You can now add Demi Moore to the list of avid plush collectors. In the new issue of Harper’s Bazaar, Demi Moore gets a special profile. In it, … Continued

Build-A-Bear adds some scary “The Nightmare Before Christmas” stuffed animals

Build-A-Bear is known for its cute stuffed animals. Now the company has gone the opposite way by making some scary new plushies from a famous movie. Build-A-Bear has introduced new “The Nightmare Before Christmas” stuffed animals. Somehow they manage to … Continued

TOMY introduces the unique evolving Rizmo plush toys

There’s a new interactive stuffed animal on the market. Meet Rizmo by TOMY. It’s an unique toy which evolves and physically grows as time goes by. The name comes from “Rhythm Monster”. Rizmo comes with five play modes. With them, … Continued

Here are the 12 finalists for the 2019 National Toy Hall of Fame entries

It’s that time of the year again. Time for the 12 finalists for the 2019 National Toy Hall of Fame entries. This year we have several classics. The voting is open to the public, too. Fans can vote for one … Continued