Barbie and The National Geographic announced a new partnership which will see the launch of a new toy line. It will highlight occupations in science where women are underrepresented. Barbie and the National Geographic will both develop new dolls and … Continued
Universal wants to bring in more of its popular animated characters in plush form. So, the company has big plans to expand into stuffed animals. It now has new partnerships with Posh Paws and Rainbow Designs, ToyNews reports. The two … Continued
After the big success of Cars, many would be surprised, there aren’t many similar movies out. Well, Mattel wants to change that with a Hot Wheels live-action movie. As a result, Mattel is partnering with Warner Bros to develop the … Continued
Kids can be scared from the dark and they need a friend to help them out. The Noodley Rainbow Light Up Teddy Bear comes to help kids with a special feature. This cute bear has embedded LEDs and can light … Continued
Spin Master launched a new doll line which is called Off the Hook. It’s aimed at the kids who like fashion and like to personalize their toys. Off the Hook features six dolls from the start. Each of them comes … Continued
The debate about toy safety is always going strong. These days the question is aren’t new toys way too safe, thus boring, or were they too dangerous before? Back in the 20th Century, especially during the 1950s and 1960s, there … Continued
Toy Story 4 is finally coming this year and Disney is already starting to release new toys with partners. One of them are the new interactive action figures. The new figures come from Thinkway. For starters, they introduce a 12-inch … Continued
Last year Toys R Us went away, then it came back… sort of. Now a real comeback might be in the works and it might happen in the form of a new company. When Toys R Us went down last … Continued
LEGO is going to have a big year with the release of its LEGO Movie 2. It already has added several playsets themed after the movie and now the big one comes. The company showed off the massive new Rexcelsior … Continued
Wrestling fans already know there’s a new kid in town – All Elite Wrestling. And AEW is already going full force with it’s merchandise plans. AEW recently has filed for a new trademark. The company wants to trademark the term … Continued