The line features five new plushies. There are three bears in the likes of Elsa, Anna and Kristoff.
There are also two other plushies. One is Olaf and the other one is Sven.
Each of the new stuffed animals has additional unique features. Elsa for example has an unique white fur with sparkles.
Anna rocks sparkling purple fur, while Kristoff is actually any Build-A-Bear bear but with a close representation of his on-screen outfit.
Sven and Olaf also have sparkles on their fur and… “snow”. Build-A-Bear also introduces a lot of accessories for the bears. They now have wigs, new dresses and shoes and more. The full Esla bear with all accessories is $66 while just the bears are $29. The same goes for Anna.
Meanwhile, the Kristoff costume is $44 and Olaf is $29. Sven is online only and is $35. All of the toys are already available – well before Frozen 2 debuts in the cinemas which will happen on November 22, 2019.